If you own or run a brick-and-mortar store of any kind, you are already well aware of the challenges of trying to get as many customers into your shop as possible. Online shopping increases in popularity every year, and this often causes traditional business models with storefronts to suffer. But there are lots of tips and tricks you can implement to help get more foot traffic into your store. Here are 5 ideas for you.
Install An ATM Machine
Installing an ATM inside of your business is another great way to get extra foot traffic in your door! Businesses in the neighboring area, especially those that are cash only, will let customers know that you have an ATM machine. Once inside to use the machine, people may end up wandering around and becoming new customers! Just be sure to read up on ATM processing speeds and all of the fees which may apply so that you know if it’s a good idea for your store before you make the decision to install one.
Sidewalk Signs
Using a sidewalk sign such as a folding chalkboard is a great way to attract attention to your store so that passersby notice you. You can write things on it such as sales, specials, operating hours, or funny quips. If you or anyone else on your staff is a good artist, you can even put some drawings on there. Be creative!
Online Advertising
Traditional or old-school advertising such as signs on benches, bus stops, or listings in newspapers or magazines don’t always work as well as they used to in this current era where some people spend the majority of their free time online. You may want to consider online advertising to help more people find out about your store. You can even offer a special discount to anyone who comes into your store and mentions the ad they saw online.
Having A Sale
Having a special sale, whether for a holiday, the anniversary of you being in business, or just because – is a great way to get new customers to come into your store who haven’t been in before.
Window Displays
If you have a window, utilize it! Install innovative window displays that can catch the eye of people on foot or in cars and pull them in to see what your store is about. Bright colors, cool artwork, or any other type of flashy display can really help you to gain new customers.
Getting new and increased foot traffic to come into your shop is no easy feat, but with the tips above it can be a breeze! Just remember to stay true to your brand, and have a little fun with it.
Image Source: Photo by Artem Beliaikin from Pexels
source https://nrinews24x7.com/5-tips-to-increase-foot-traffic-in-your-store/
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